| Modulekode | BEM 882 |
| Kwalifikasie | Postgraduate |
| Fakulteit | Faculty of Economic and Management Sciences |
| Module-inhoud | This module introduces various marketing themes, which will be debated to provide new insights, scientific reasoning and practical application. The aim is to stimulate critical reading, thinking and writing; integrate current knowledge and work experience in a holistic and pragmatic manner; and formulate thoughts scientifically and logically. |
| Modulekrediete | 25.00 |
| Programme | |
| Prerequisites | No prerequisites. |
| Contact time | 20 lectures per semester |
| Language of tuition | Module is presented in English |
| Department | Marketing Management |
| Period of presentation | Semester 1 or Semester 2 |
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